Reduce Cancellations and increase chair occupancy
I don’t know any dental or medical business that isn’t affected by cancellations. A thriving business should have near to full chair occupancy. Patients will give their reasons for cancelling but if you dig deeper their reason is more commonly because they do not have a good enough reason to return. You are not their priority. By helping you educate and communicate with your patients better will reduce the amount of cancellations more than inflicting penalties on your patient.